AAMP Global has unveiled its new street team: Team Phantom. Team Phantom sets a new standard in retail support for the 12-Volt industry with in-field experts to provide solution consultation and leading edge customer service, sales support, and product training for AAMP’s network of retail partners. The team will be hitting the streets in high impact, experiential AAMP branded product showcase vehicles, which will allow its partners to fully immerse themselves in AAMP Power Brands solutions and previews of new products pre-launch.
“We are taking a 360º approach to retailer support extending our current, long-tenured headquarters team to include direct in-field representation, ultimately delivering an unprecedented level of service for our retail partners,” said Scott Forst, senior vice president, Sales. “We are also excited about the marketing opportunity the product showcase vehicles offer, putting our Power Brands in front of thousands of consumers, ultimately driving industry awareness and incremental customers to our retail partners.”
AAMP will launch Team Phantom in four key regions, and plans to expand that team to forty in the near future, unleashing Phantom Nation.